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teachwell
See how Electric Sheep helped education recruitment agency TeachWell grow substantially by upgrading and revamping their digital marketing strategy and boosting their online reach through clever online ad campaigns.
25%
month on month user
increase
71%
conversion cost reduction
month on month
390%
increase in
impressions
what lesson did teachwell need?
TeachWell’s SEO and online ads were underperforming. Their paid social targeting was too broad and underinvested while Google ads were non existent and keywords and organic traffic were losing the search engine game. In short, TeachWell was missing out on potential leads and needed a brand new insight and strategy.
what can we learn about teachwell?
TeachWell is an education recruitment agency covering Norfolk and Suffolk that delivers professional services to effectively connect schools with teachers to fill permanent and temporary vacancies.
pay per click
Electric Sheep conducted a thorough audit of the existing marketing and results at TeachWell, then expanded into the competitors and the macro environment to build a custom marketing strategy that aimed to drive the business forward – predominantly involving the development of more effective keywords and producing captivating ads.
- Reduced cost per lead down from £63.19 to £25.96
- Ad fraud software implemented, improving conversions and saving 400+ clicks
- Worked on the CRM integration with paid media
successful
ads achieved!
Electric Sheep crafted thoughtfully targeted ads that linked directly to the vacancies advertised while also reassessing keywords with higher traffic for Google ads. This was the battering ram TeachWell was looking for and it boosted their click-through rate, catapulting revenue to the moon (almost).
Fancy getting in on the action and boosting your business growth? Have a chat with our lovely team today!
