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Electric Sheep

McGrane plastering

Explore how rendering and plastering specialists, McGrane Plastering, achieved a surge in conversions and SEO ranking when Electric Sheep was recruited to take over their marketing strategy.

13.81%

Conversion rate went from 4.88%
to as high as 13.81%

182%

increase in conversion rate

1500%

Increased conversions 1500% from
2018 to 2021

Where were the Cracks?

McGrane Plastering offered a specialist plastering and rendering service but weren’t getting the leads and bookings they needed. The main areas lacking were:

Branding and brand consistency
SEO and Google ranking
Low customer conversions with poor conversion rates
WhatsApp Image 2021-01-20 at 7.54.21 PM (1)

the client:
McGrane Plastering

A specialist rendering and plastering firm, McGrane Plastering has extensive experience working on a variety of different types of plastering and rendering projects for both commercial and domestic properties.

Recently had an update to my website and I am really impressed with how professional and helpful the service was and I am over the moon with it.
Would highly recommend

Owner

Rob McGrane | McGrane Plastering

search engine optimisation

After an in-depth audit of McGrane Plastering’s previous marketing efforts alongside what their competitors were doing, Electric Sheep built a marketing strategy which incorporated solutions for the problem areas of SEO, branding and conversion rates.

1500%
Increased conversions
from 2018 to 2021

web development

To assist with CRO (Conversion Rate Optimisation) and branding, Electric Sheep built two websites and set up the tracking for McGrane Plastering. The result was a massive increase in conversions.

results

The benefit of two brand new websites launched McGrane Plastering’s SEO to higher search result rankings as well as cementing a consistent brand message throughout. The result? Significant business growth through an increase in conversions.

Don’t plaster over the cracks, get smart solutions to your weak points and grow your business today. Speak to our team of digital marketing experts at Electric Sheep to see how we can help you today!

Ready to increase your revenue?

seo expert

Parth

Parth is our resident SEO expert - from strategy to content plans, he’s the chap who knows what words you need and where you need to place it.

He feeds in all the strategy for the team to produce the wonderful SEO work we do. He’s simply SEO-mazing…

copywriter

cathy

Cathy is our in-house copywriter with near-encyclopaedic Disney and Harry Potter knowledge, and a slight sausage dog obsession.

From A- Z, If it’s words you need, it’s words you’ll get - with flair! Storyteller and word-weaver extraordinaire, Cathy is our talented in-house copywriter, working to boost our client’s SEO and social media results.

In-House Graphic Designer

katya

Innately skilled in all areas of design with an amazing talent for bespoke, hand-drawn illustration, Katya does, as she puts it, ‘pretty pictures’.

Only sliiiightly obsessed with cats, and houseplants, and probably cats IN houseplants, she’s also got a fine art background and degree in animation. Spot her work all over the site!

Paid Social Media Buyer

milos

Milos is the cool wizard of social media and all things paid social media. If you want your social ads to perform - he’s got the magic touch.

He’s our Paid Social Media Buyer with a results-driven focus for all your paid social ads. In fact he’s so good, we’re pretty sure he’s got something on Mark Zuckerberg…

Director

katie

Katie is the (better) half of our pair of directors, working tirelessly to ensure everything is running smoothly in our little flock.

She’s our HR Head and captain of the office, plus the epitome of calm efficiency. Also, chief Liam-wrangler and North Sea wild swimmer!

creative account manager

kate

Kate will look after you with a smile, while cracking the whip behind the scenes to get your content & results delivered on time.

She’s our Creative Account Manager with a flair for content and won’t let anything go through that’s not *just right*. Pineapple on pizza is a must and that’s non-negotiable.

ppc expert

hardeep

From the perfect placement to boosting your results Hardeep works magic across Google to get your business ahead of the competition and in front of your clients.

PPC?
More like PP-get seen!

Director

LIAM KINGSWELL

Liam is usually your first point of contact and our chief strategist & data wizard with an eye always firmly on your results.

He's our all singing (all the time...) all dancing (not QUITE SO MUCH OF THE TIME) director, WITH ENVIABLE DIGITAL MARKETING NOUS, EXPERT STRATEGY & A LOVE OF CRISP SANDWICHES!