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coastal
heating
Learn more about Electric Sheep’s journey with boiler service and repair company, Coastal Heating, through its rebranding and restructuring journey.
170%
increase in
conversions
GA
setup with conversion
tracking
34%
RISE IN
PAGE VIEWS
what's causing the blockage?
Coastal Heating came to Electric Sheep following a drop in boiler repairs after a mild winter. PPC ads and social media posts weren’t delivering the results they needed. Electric Sheep were on call to repair the leak.
who is
coastal heating?
The North Norfolk boiler service and repair company, Coastal Heating, is unique as it boasts caring, local engineers, a 7 day week service and same day visits. They are dedicated to keeping their customers warm.
Norfolk Agency have enabled us as a business to have a steady flow of new customers into the business through their overall digital approach which was extremely important as we transitioned from one brand to another
Director
Stefan Alexander | Coastal Heating
paid social media
Electric Sheep began with a thorough audit and research into target markets and keywords while implementing G4 to track conversion from the start. Paid social ads became a vital part of the new marketing strategy to:
Get Coastal Heating’s name out there, especially during a complete rebrand
Encourage a vast increase in clicks and conversions during the typically quieter summer months
Directly target the correct audience and persuade clicks with personal and informative content
- A significant increase in clicks
- A sharp increase in conversions
- Reduced cost per click
social media
Coastal Heating’s social media needed to remain active during the rebrand. This was also a vital opportunity to generate organic traffic to the website. Using a tried and tested plan, Electric Sheep boosted likes, follows and website clicks through smart and thoughtful content incorporating keywords, hashtags and engaging topics.
expectations blown out of the water!
From the start, Coastal Heating saw impressive results in both their paid social ads and social media, especially remarkable during those dry summer months. A successful rebrand was achieved and business picked up significantly.
We can help you too! Speak to our friendly team of digital marketing experts at Electric Sheep today!
